About Us
All Set began during Ironman training.
Long days of swimming, cycling, and running meant managing multiple products at once. Carbohydrates for energy, electrolytes for hydration, salt pills, gels, bars, and something to stay mentally sharp deep into a session. We searched for a single solution that could do all of it well. When it didn’t exist, we set out to build it.
From the start, All Set was developed through a lens of biochemistry, sports nutrition, and kinesiology. One of the first things we learned was that carbohydrates are not interchangeable. Fast-absorbing carbohydrates are useful for quick energy and specific performance moments, while slower-digesting carbohydrates provide more stable, sustained fuel. Rather than choosing one, we use intentional blends, adjusting carbohydrate types and quantities based on the demands of each sport.
We applied the same rigor to electrolytes and performance support. Sodium, potassium, and magnesium levels are deliberately higher than typical sports drinks to support hydration, fluid retention, and muscle function. Beyond fueling the body, we also focused on fueling the mind. Research shows that cognitive focus, neuromuscular control, and fatigue resistance play a major role in performance, especially during long or intense efforts. Ingredients that support blood flow, neurotransmitter balance, and mental clarity were incorporated to help athletes stay composed and in control when it matters most.
What began as a formula to support training evolved into something we relied on throughout the day. Through continued research, expert input, and athlete testing, All Set became a smarter, more complete approach to fueling.
Today, All Set creates sport-specific drink mixes that bring together carbohydrates, electrolytes, and cognitive support in one formula, tailored to how different sports stress the body and mind. The goal is simple. Eliminate guesswork, reduce product overload, and give athletes fuel they can trust.
We are excited to empower athletes with All Set and to make fueling one less thing to manage so they can focus on the work.
The Science Behind Your Mix
Running
Running places extreme repetitive stress on muscles while demanding sustained energy, hydration, and mental control.
Fuel Strategy
~20 g total carbohydrates
- Dextrose: 2.5 g
- Fructose: 2.5 g
- Cluster Dextrin®: 10 g
- Maltodextrin: 5 g
This combination provides:
- fast blood glucose availability
- sustained energy without spikes
- improved endurance without GI heaviness
It’s intentionally moderate, enough to enhance performance without weighing runners down.
Performance Support
- L-Citrulline (6 g) improves blood flow and endurance capacity
- Betaine (2 g) supports power and hydration at the cellular level
- Taurine (1 g) reduces muscle fatigue and oxidative stress
- Beet nitrates improve oxygen efficiency
- Theanine + Tyrosine support pacing, focus, and composure
Why It Works for Runners
Running benefits from efficient energy, strong hydration, and reduced fatigue, not excessive stimulants or sugar. This blend supports steady output from start to finish.
Strength Training
Strength training demands short bursts of high power, muscular endurance, and recovery support.
Fuel Strategy
~10 g carbohydrates
- Dextrose: 3 g
- Fructose: 2 g
- Cluster Dextrin®: 5 g
Enough to support training quality and nutrient delivery without bloating.
Strength-Specific Additions
- Creatine Monohydrate (3 g): ATP regeneration, strength gains
- Beta-Alanine (3 g): lactic acid buffering and high-rep performance
- BCAAs (4 g, 2:1:1): muscle protection and recovery support
Additional Performance Support
- Higher Citrulline (8 g) for pump, blood flow, and rep capacity
- Betaine and taurine for strength endurance and hydration
- Cognitive support for focus under fatigue
Why It Works for Lifting
This blend supports power, volume, and recovery without unnecessary stimulants or sugar overload.
Cycling
Cycling allows for higher fuel intake and longer sustained efforts, which means energy delivery and hydration efficiency matter most.
Fuel Strategy
~25 g total carbohydrates (highest of all blends)
- Fructose: 5 g
- Cluster Dextrin®: 12 g
- Maltodextrin: 6 g
Dextrose is intentionally excluded to avoid insulin spikes during longer efforts. Cluster Dextrin® provides smooth, sustained energy with minimal gut stress, ideal for long rides.
Electrolyte Adjustments
- Slightly lower magnesium (150 mg) to reduce GI risk during prolonged sessions
- High sodium for sweat replacement and plasma volume maintenance
Performance Support
- L-Citrulline (6 g) and beet nitrates for blood flow and endurance
- Betaine and taurine for hydration and fatigue resistance
- Cognitive support for focus during long, mentally demanding rides
Why It Works for Cyclists
Cycling demands fuel without spikes, hydration without slosh, and endurance without stomach issues. This blend is built for exactly that.
Swimming
Swimming is unique: high energy expenditure, limited fueling opportunities mid-session, and sensitivity to GI discomfort.
Fuel Strategy
~18 g total carbohydrates
- Fructose: 4 g
- Cluster Dextrin®: 8 g
- Maltodextrin: 4 g
Lower total carbs reduce fullness while still topping off energy reserves.
Performance Support
- L-Citrulline (6 g) for oxygen delivery
- Taurine (1 g) for muscle efficiency and fatigue resistance
- Betaine (2 g) for hydration and cellular support
- Mental focus compounds for technique consistency
Why It Works for Swimmers
This blend prioritizes lightness, efficiency, and sustained output, supporting performance without discomfort during turns or longer sets.
Pilates
Pilates emphasizes control, stability, muscular endurance, and mind-body connection, with lower-intensity output that still benefits from hydration, light energy, and focused support.
Fuel Strategy
~6 g total carbohydrates
- Dextrose: 2 g
- Fructose: 2 g
- Cluster Dextrin®: 2 g
This combination provides:
- light energy without heaviness
- support for hydration and absorption
- stable fuel with minimal calories
It’s intentionally low-carb to support performance and focus without adding unnecessary sugar or a heavy calorie load.
Performance Support
- L-Citrulline (4 g) supports blood flow and muscle endurance
- Taurine (1 g) supports muscle function, hydration, and fatigue resistance
- Betaine (2 g) supports cellular hydration and muscular output
- Theanine + Tyrosine support calm focus, concentration, and mind-muscle connection
- Beet nitrates support circulation and oxygen delivery
Why It Works for Pilates
Pilates doesn’t need a heavy pre-workout. It benefits most from hydration, muscle support, and clear focus. This blend is built to feel light while supporting control, endurance, and consistency.
Tennis
Tennis demands repeated explosive movements, sustained endurance, hydration, and sharp mental focus over long matches.
Fuel Strategy
~20 g total carbohydrates
- Dextrose: 5 g
- Fructose: 5 g
- Cluster Dextrin®: 5 g
- Maltodextrin: 5 g
This combination provides:
- fast energy for early points and quick reactions
- sustained fuel for long rallies and matches
- multi-source carbohydrate delivery for better energy availability
It’s designed to support tennis’s stop-and-go demands without a heavy stomach feel.
Performance Support
- L-Citrulline (6 g) improves blood flow, endurance, and repeated-effort performance
- Beta-Alanine (2 g) supports fatigue buffering during repeated high-intensity efforts
- Taurine (1 g) supports muscle function, coordination, and electrolyte balance
- Betaine (2 g) supports hydration and power output
- Beet nitrates improve oxygen efficiency and endurance support
- Theanine + Tyrosine support focus, composure, and reaction-time performance
Why It Works for Tennis
Tennis requires quick bursts, long endurance, and mental sharpness under pressure. This blend supports all three: fueling explosive movement, sustaining performance deep into matches, and helping maintain focus point after point.